Tuesday, August 30, 2011

Respect for Strategy Episode 5 - "Is the Institution of Marriage Dead?"

Should marketers continue to assume that their consumers are married, nuclear families? In this Episode, I talk to Paul K about de-institutionalization, shifting social values, and non-traditional families - and whether marketers should take notice.

More episodes of Respect for Strategy are on the way... subscribe to our YouTube Channel to stay tuned...